Rod Wood Justifies Detroit Lions’ 2025 Ticket Price Hike
With excitement mounting for another thrilling Detroit Lions season, some fans have expressed concerns about rising ticket prices. However, team president Rod Wood insists that the 2025 pricing changes are based on the team’s growing value and soaring demand—not a cash grab.
Reasons for the Ticket Price Increase
Lions season ticket prices have seen a significant rise over the past year, leading to some backlash. However, Wood clarified at the NFL’s annual league meetings that most complaints have come from ticket resellers rather than everyday fans.
“I really haven’t heard many complaints, aside from brokers,” Wood stated. “We monitor ticket purchases, and if we see someone constantly reselling, we can prevent them from buying more.”
A major reason for the price surge is simple: record-breaking demand. Ford Field has become one of the most challenging places for opposing teams and one of the most sought-after tickets in the NFL.
“Our game against the Commanders had the highest resale price for a postseason game outside of a Super Bowl in league history,” Wood noted. “The two playoff games before that were the priciest wild-card and divisional-round tickets ever. Our fans are eager to be there.”
The Lions’ passionate supporters haven’t just filled home games; they’ve built a reputation for traveling well, often turning road venues into an extension of Ford Field.
Still Affordable in the NFL Market
Despite the increase, Wood pointed out that Detroit’s ticket prices are still reasonable compared to other teams and secondary market rates.
“We’re not setting ticket prices at $404 like the resale market,” he explained. “Our average price is still under $200. We’re not jumping straight to $400, but we are adjusting prices to match market demand.”
Final Takeaway
As the Lions push toward championship contention, ticket costs have risen, but Wood maintains that they remain a fair reflection of the team’s value. With demand higher than ever and recent postseason success, Detroit’s leadership is confident that fans will continue to fill Ford Field, even with the price increase.